All tagged Avery Trufelman


It is not called a “Hawaiian shirt” in Hawaii. 

In stereotype, folklore, and the Oriental Trading catalog, the adjective “Hawaiian” evokes a place separate from reality. America’s constant backyard luau. Consequently, “Hawaiian” shirts are for retirees, golfers, slackers, and mainland denizens of Vacationland.


According to the anthropologists Daniel Miller and Sophie Woodward, in their book, Global Denim, “On any given day, nearly half the world’s population is in jeans.” It’s almost impossible to tackle all the meanings of such a popular fabric. So allow me to focus on it’s companion, it’s piggy-backer, the oxpecker bird riding its zebra: the chambray shirt.